Lede Docs

Default Featured Image

A default Featured Image can be set in the Customizer. This image is used in post cards when there is no Featured Image set in a post.

Setting a default Featured Image helps maintain visual consistency across all post cards and pages, giving your site a polished, professional appearance. Post cards with images are more visually engaging and easier to scan than text-only cards, creating a better experience for your readers.

To set a default featured image, go to Appearance > Customize > Site Identity. Then scroll down to Default Featured Image. Unless you are using square images across your site, we recommend an aspect ratio of 3:2.

Best Practices for Choosing Your Default Image

Keep it generic and versatile – Choose an image that won’t clash with any particular post topic. Abstract patterns, subtle textures, or minimalist designs work well.

Incorporate branding elements – Include your logo, brand colors, or visual style so the default image reinforces your identity.

Ensure readability – If text overlays the image, choose one with appropriate contrast and clear areas where headlines remain legible. Avoid busy images that compete with text.

Match your site’s aesthetic – The default image should feel cohesive with your overall design and reflect your content niche.

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