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GAM: Automatically Insert In-Article Ads

If you have Google Ad Manager (GAM) setup on your site, you can configure how in-article ads (300×250) are automatically inserted into the posts on your site.

How to automatically insert in-article ads

  1. In the Publisher App, go to Settings > Ad Networks
  2. Select the Ad Insertion Method that aligns with your ad strategy. Options currently include:
    • Do not insert ads in article content. (This is the default option.)
    • Display ad every X blocks. (If you select this option, you choose the value for X – any number between 1 and 10.)
    • Display ad at the article halfway point.
    • Display ad at the end of the article.
    • Display ad at the halfway point and end of the article.
  3. Do not insert ads in article content. (This is the default option.)
  4. Display ad every X blocks. (If you select this option, you choose the value for X – any number between 1 and 10.)
  5. Display ad at the article halfway point.
  6. Display ad at the end of the article.
  7. Display ad at the halfway point and end of the article.

Things to keep in mind

  • The Ad Insertion Method applies to all posts on your site, not just newly created posts.
  • Ads will NOT be automatically inserted into posts that have manually inserted ads in them.

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